AI Insights · Timothy · April 2025
Top 5 iOS Personal Finance Apps in Estonia: Q1 2025
Explore the performance of the leading personal finance apps on iOS in Estonia during Q1 2025, with insights from Sensor Tower on downloads and revenue trends.
During the first quarter of 2025, Estonia's personal finance app market on iOS saw varied performance among the top five apps. Here's a closer look at how each app fared, based on data from Sensor Tower.
Monemon experienced a notable increase in downloads, starting with modest numbers in early January and peaking at 826 downloads in the week of February 24. This growth reflects a substantial interest mid-quarter.
Splitwise showed a consistent presence in the market, with weekly downloads fluctuating slightly but maintaining a steady average. Revenue for Splitwise also varied, peaking at around $172 in early February before stabilizing in the following weeks.
Bilance - Your Money & Budget from Estonia demonstrated strong revenue performance, especially in early February, where it reached approximately $3.7K. However, downloads gradually decreased over the quarter, from 312 at the start to around 104 by the end of March.
CostPocket maintained a relatively stable download rate throughout the quarter, with a small peak in early February reaching 103 downloads.
Monefy: Money Tracker showed a varied revenue trend, initially reaching $143 in early January and experiencing fluctuations thereafter. Downloads remained steady, with minor increases towards the end of March.
These insights provide a snapshot of the dynamic landscape of personal finance apps in Estonia. For more detailed analysis, visit Sensor Tower.
